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Marketing Has Become a Conversation—Learn How to Earn Your Place (Session 2)

August 19, 2026 4:00 PM - 6:00 PM (EDT)

Description

The way customers discover businesses is changing faster than ever. AI-powered search, conversational assistants, and the Zero-Click Economy are transforming how buying decisions are made. Today's customers aren't just searching—they're asking questions, expecting answers, and increasingly relying on AI to recommend businesses they can trust.

Join Get Fish Slapped Marketing Agency and the Greater Sebring Chamber of Commerce for this interactive three-part workshop series designed specifically for our community. You'll learn how to adapt your marketing strategy, create conversation-first content, and position your business to become the answer customers and that AI recommends. Through practical examples and actionable takeaways, we'll explore the new Search Shift, introduce the SPLASH Framework™, and help you build a future-ready marketing plan you can start implementing immediately. Each session also features "The Latest Catch in Marketing"—a quick roundup of the newest marketing updates, AI innovations, social media changes, and industry trends that every business owner should know.

Workshop Series

•Session 1: Understanding the Search Shift

•Session 2: Applying the SPLASH Framework™

•Session 3: Creating Your Future Marketing Plan

Walk away with practical strategies, actionable tools, and a new way of thinking about marketing in the age of conversational AI.

🕓 Date & Time: August 19, 4–6 PM 

📍 Location: Historic Circle Theater, Sebring

This event is for current Sebring Chamber members. 

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Contact Information

Name: Paige Hovan
Email: events@sebring.org
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